Oops! It appears that you have disabled your Javascript. In order for you to see this page as it is meant to appear, we ask that you please re-enable your Javascript!


Subway likes what it sees from its new personalized marketing approach and is expanding the facilitating technology throughout Canada, Ireland and the United Kingdom.

The company announced today an international license expansion with Mobivity Holdings Corp., whose Recurrency platform was created to increase customer visits and spend through targeted communication. In the U.S., it does this through one-to-one mobile marketing messages using Google’s Rich Communications Services. RCS, expected by some to replace SMS, incorporates many of the same features (like video and audio messages) as popular messaging apps such as WhatsApp and iMessage,

Article source: https://www.forbes.com/sites/aliciakelso/2019/01/15/subway-taps-into-personalized-messaging-to-increase-customer-visits/

Pin It on Pinterest

Subscribe To Our Newsletter

Join our mailing list to receive the latest news from our team.

You have Successfully Subscribed!